"I want to lose weight and be able to go shopping again"

The Western Mail was hoping that this would escape my radar, not a chance. As the Toilet Paper was delivered through the pristine letter box, not 1 but 4 leaflets fell out all carrying the same message.(I am staying with family). They were working on the premise that 4 overweight people were living at the address


The leaflet was in pink with two red designer shopping bags and the heading was 


" I want to lose weight and be able to go shopping again" signed Tracy, Cardiff. 


Then a short succinct message

Weight loss surgery, Meet the weight loss surgeon(s) and support team at our open events for your free mini consultation. 


You can imagine what the surgeon will say "Hey Momma, you're packing a few pounds there, you need weight loss surgery instantly and it will cost you x thousands of pounds". 
I'm still confused as to what demographic they are targeting.
Come on thick boy, get with the programme. Isn't that sexist advertising though? Let's deconstruct the Tag line shall we! 


I want to lose weight and be able to go shopping again=I am so self conscious about my body mass index that I have low self esteem, that I don't want to be seen outside the home, shopping. 


Have I got that right? As a male bear of very little brain, I am trying to process the fact that you might go shopping, to be seen, to be looked at. Surely not! You go shopping to buy food and stuff.


Ooooh look what we have on the bottom of the leaflet, the logo for Spire Cardiff Hospital, Croescadarn Road, Pentwyn, Cardiff, CF23 8XL. They offer a wide range of weight loss operations, look you, gastric banding, gastric-bypass, sleeve gastrectomy and intra-gastric balloon.


So you would undergo the above operations to be able to go shopping again? Does Tracy exist? Probably but in the offices of the adman agency, Churchill way (Fictitious). She is stick thin and eats fresh air but she knows her genders' psychology down to a T.


I have reported in the citizen blog before that is 'Sharkfishinginwales.blogspot.com' about the shallowness of content of our National Daily Newspaper. I for one am hoping that it will go weekly, then monthly, then quarterly, then disappear altogether. Does Rupert 'the bear' Murdoch know what he is missing down here in the Principality Kingdom of Serfs known as Walesa?


As if the NHS isn't under enough strain already with Conservative Privatisation by the Tradesmans' entrance. To alleviate the strain, Spire, previously known as Bupa, will take the strain with their mini consultations. How many Gastric Bandings will it take to pay for my new Golf Buggy and holiday to the Florida Keys?


"We'll get you shopping again Tracy, have no fear"!


'Twang'! "What the hell was that"? "Your new gastric band love".